The wearables market is projected to be worth $25 billion by 2019. Companies that want a slice of this market need not necessarily go through the R&D to come up with their own hardware. After all, both Apple Watch and Android Wear are well equipped with multiple sensors for data capturing. This week, Nestle jumps on the bandwagon by making available their itch tracker app which leverages on the Apple Watch hardware.
According to Nestle, we might scratch a lot during sleep which we might not be aware of. Thus this Itch tracker allows the user to objectively measure the amount and duration of scratch during sleep with the Apple Watch using newly-developed program for detecting scratching motions.
“Even healthy individuals sometimes have health issues that cause itch, such as skin dryness, and harmfully scratch during night without recognition.” said Dr. Toshiya Ebata, Director of Chitofuna Dermatology Clinic, Tokyo, and Secretary of International Forum for the Study of Itch (IFSI). “But until now, it has been difficult to evaluate itch objectively. The Itch Tracker is a new and exciting tool for its potential to provide a scratch measurement for everyone as well as provide important data to researchers when used as part of a study soon to be initiated that is designed to investigate the correlation between scratching time during sleep and self-evaluated itch severity.“
This is an app that uses ResearchKit (an open source framework for medical research introduced by Apple) for a survey on itch and targets everyone who is interested whether or not he/she is suffering from scratching. So in order to participate in this survey and check if you’re scratching a tad too much during sleep, you’ll need to own both the iPhone and Apple Watch plus consent to your data being collected and used anonymously.
This is a 2 days survey that requires some time to fill up before you hit the sack. Needless to say, if you’re the sort who would like to sleep wrist wearable free, this app is clearly not suited for you. The measurement result of scratching time/duration will be shown on the iPhone screen at the end of the survey.
Source: Nestle Skin Health